FOC FOR 10Mar2010
Our collaboration with Amsterdam Worldwide for their Onitsuka Tiger and Asics advertisement accounts keep on winning awards. Next in line is winning the Mobius Award. Check out this new video that Amsterdam Worldwide put together to explain the outcome of this great campaign in high detail.
Freedom Of Creation designed the Onitsuka Tiger shoe, which was completely 3D printed in nylon.
To read more about the collaborations with Amsterdam World Wide see these articles:
FOC FOR 17Dec2009
The projects in collaboration between FOC and Amsterdam Worldwide keep on winning awards. Back in 2008 Freedom Of Creation and Amsterdam Worldwide worked on the Onitsuka Tiger Campaign, while a few months ago these creative companies joined forces to work a highly successful viral project for the new Asics Left & Right campaign. The latest awards include:
Event: Cristal International 2009
Award: CYBER/Viral
Client/Campaign: ASICS Sportstyle Left/Right
Event: EuroBest 2009
Award: Bronze – Best Use of Social Media
Client/Campaign: ASICS Sportstyle Left/Right
READ ON ABOUT ASICS LEFT & RIGHT VIRAL CAMPAIGN
READ ON ABOUT ONITSUKA TIGER CAMPAIGN
In addition to the above mentioned awards, these two projects for ASICS/Onitsuka Tiger had already accumulated the awards mentioned below:
Event: ADCN 2009
Award: Silver, Integrated.
Client/Campaign: Onitsuka Tiger/Electric Tigerland
Event: One Show 2009
Award: Nominated, Integrated Campaign.
Client/Campaign: Onitsuka Tiger/Electric Tigerland
To read about the other 6 awards click here.. (more…)
FOC FOR 30Jan2008
Janne Kyttanen and Mads Thomsen have produced this Laser Sintered suggestive creation for the international ad agency Amsterdam Worldwide for its Client Onitsuka Tiger ‘ASICS‘ premium heritage brand. The meter-long shoe called the ‘Electric Light Shoe’ is central to the global Electric Tiger Land campaign for 2008. Images show the Electric Light Shoe with illumination in its full length, as well as in 70 cm and 40 cm sized versions created for Onitsuka Tiger stores world-wide.
Several additional designs have been produced to support the campaig such as USB sticks, keyholders, POS material, shoe displays etc. (more…)
