FOC Home 11.Oct.2010
FOC exhibits during the Fabrication Laboratory exhibition at the Design Museum in Barcelona. This exhibition tells the story of the fundaments of 3D printed designs and explains the public about what kind of an impact this will have in the way products are created and put in the market in the future.
The exhibition already started in the summer 2010, but will last until 29.5.2011. For more info about opening times please follow this link.
FOC Home 28.Sep.2010
Right after his graduation from the Gerrit Rietveld Academie in Amsterdam, Janne Kyttanen founded Freedom Of Creation (FOC) in Helsinki, June 2000. The plan was bold: Start a company which would change the way all products were produced. Ship only data around the world in the form of 3D files and produce all products locally through 3D printing technologies…and do this with no investments, just sit behind the computer and work from the sofa …erhm..right:-)
“If I would have known what I was really getting into, I probably would have made different plans. But then again, the most valuable lesson I learned from my shrink is that there is no other way to learn except by doing. So making different plans would probably not have worked out anyway. Since I am a designer, the first 10 years has been a “learn from hard knocks” about all aspects needed to run a company and about what kind of people will contribute to the company’s success… Especially when creating something nobody has ever done before and that the market is not directly requesting. In the short term, it made absolutely no business sense to begin what we started. The running joke inside FOC is that 10 years ago we were 20 years too early. Regardless of the lack of any logic based on the traditional business manufacturing model, the foundation of the company ran purely on the passion to create a global design platform from which all creative freedoms that your heart could desire would become a reality. READ ON
FOC Home 22.Sep.2010
The media attention around FOC is increasing rapidly. We finally found the time to update our website a year ago and put more attention on communication about our work in the media. Because of this change, during a year period, our website traffic has increased by over 1400%.
Good example is FOC being on the cover of the New York times last week. Eventhough it is only a daily paper, this action quickly crashed our webserver with 40 visitors per second.
Printed media is also in constant increase all around the world. Several local newspapers are talking about 3D printing and our design work, which is bringing our work evermore closer to the normal consumers rather than just being featured in high end design press. It is impossible for us to keep track of all articles, but some stand out such as the interview/cover publication of Janne Kyttanen on the Bright magazine as well as a special feature in the Wired Magazine of headphones designed by Brian Garret.
FOC Home 21.Sep.2010
Autumn is a busy time at Freedom Of Creation, especially when it comes to exhibitions. Next exhibitions coming up are in Amsterdam: Inside Design at the famous Lloyd hotel as well as Woonbeurs at the RAI.
FOC collaborated on the design and 3d printing of the products you see in the Woonbeurs posters this year.
Lloyd Hotel (FOC room 205)
Dates 24-26.9.2010
Opening times: 10.00am – 18.00pm
Address: Lloyd Hotel, Oostelijke Handelskade 34, Amsterdam
Room 205
Woonbeurs
Dates 25.9-3.10.2010
Opening times: 10.00am – 18.00pm
Address: RAI, hal 8, 10 en 11, Europaplein 22, 1078 GZ Amsterdam
Stand: Hall 11, NL design
FOC Home 8.Sep.2010
We’ve just returned from the Helsinki Design Week, with more than 200 square meter exhibition we were able to showcase a great selection of our 3D printed design work. This being the first in a range of 10 year anniversary shows to come.
The show was part of the Helsinki Design Week, this city-wide event, encompassing design, architecture and fashion, was first organised in 2005 and has evolved into a real phenomenon.
Helsinki Design Week offers visitors exhibitions, seminars, workshops, fashion shows and shopping experiences, as well as open days in private homes, public buildings and design studios. READ ON
